Development action with informed and engaged societies
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at cila.comminitcila.com and is linked with The CI Global site.
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Logic Models Workbook

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This workbook, developed by The Health Communication Unit (THCU) at the University of Toronto, Canada, uses a four-step approach to assist health promotion practitioners in the development of programme logic models. As stated in the workbook: "A logic model is a diagrammatic representation of a program.... A logic model provides a graphic depiction of the relationship between the main strategies of a program and associated goals, objectives, population(s) of interest, indicators and resources..... Logic models are a useful way of helping stakeholders understand the overall structure and function of a program (i.e., the "big picture"). As such, logic models are a useful resource for program planning and evaluation."

According to THCU, "logic models contribute to effective program planning by:

  • demonstrating how a program's strategies contribute to the achievement of intended goals and objectives;
  • identifying gaps and inconsistencies within a program, such as objectives that are not being met, or activities that are not contributing to specific objectives;
  • providing an effective communication tool that helps new stakeholders or potential sponsors to understand a program;
  • involving stakeholders in program planning (through the collective development of a logic model); and
  • building a common understanding of what a program is all about and how the parts fit together."

 


Table of Contents:

  • Introduction
  • Step 1: Prepare to Develop Your Logic Model
  • Step 2: Develop or Assemble Information
  • Step 3: Create the Logic Model
  • Step 4: Review and Revise the Logic Model
  • References
  • Appendix A: Sample Logic Models
  • Appendix B: Worksheets
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Number of Pages

55

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