Development action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Preventing HIV/AIDS in Young People: A Systematic Review of the Evidence from Developing Countries

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Affiliation
UNAIDS Inter-agency Task Team on Young People
Summary

Published by the World Health Organization (WHO), this 342-page report evaluates various communication-centred approaches designed to prevent HIV/AIDS among young people around the world. In so doing, it provides evidence-based recommendations for policy-makers, programme managers, and researchers to guide efforts towards meeting the UN goals on HIV/AIDS and young people: achieving universal access to prevention, treatment and care, as well as attaining the Millennium Development Goal (MDG) on AIDS. The report was produced in conjunction with London School of Hygiene and Tropical Medicine, The Joint United Nations Programme on HIV/AIDS (UNAIDS), the United Nations Population Fund (UNFPA), and the United Nations Children's Fund (UNICEF).

These recommendations shared here are based on a systematic review of 80 studies in developing countries of the effectiveness of interventions provided through schools, health services, mass media, and communities, as well as those geared specifically to young people who are most vulnerable to HIV infection. The report classifies these interventions into 3 categories:

  1. GO! (implement on a large scale while monitoring coverage and
    quality)
  2. Ready (implement widely but evaluate carefully)
  3. Steady (not ready yet for prime time; more research and development required)

Interventions graded as either "GO!" or "Ready" include:

  • In schools: Sixteen of the 22 interventions significantly delayed sex, reduced the frequency of sex, decreased the number of sexual partners, increased the use of condoms or contraceptives, or reduced the incidence of unprotected sex. Curriculum-based interventions, led by adults, that are based on defined quality criteria, can have an impact on knowledge, skills and behaviours.
  • In health services: Interventions can increase young people's use of services provided that they train service providers, make changes in the facilities to ensure that they are "adolescent-friendly", and create demand and community support through actions in the community.
  • In the mass media: Interventions can have an impact on knowledge and behaviours if they involve a range of media, for example, television and radio supported by other media (e.g., print) and are explicit about sensitive issues but in line with cultural sensitivities. Campaigns that include TV require the highest threshold of evidence, yet they also yield the strongest evidence of effects.
  • In communities: Increased knowledge and skills can be achieved through interventions that are explicitly directed to young people and work through existing organisations and structures.
  • For young people most at-risk: Interventions that provide information and services through static and outreach facilities are most effective in reaching young sex workers, young injecting drug users, or young men who have sex with men.

The report makes additional specific recommendations for: policy-makers (for example, established community organisations serving young people can influence their knowledge,
attitudes and reported sexual behaviours to help prevent the spread of HIV), programme development and delivery staff (for instance, greater collaboration is needed between programme managers and researchers to facilitate effective monitoring and evaluation design) and for researchers (for example, evaluations of mass media programmes should focus on those that are comprehensive, have the potential for achieving population effects and use strong quasi-experimental designs to build a case for inferring causality).

"This report provides one perspective on defining priorities for action, and the authors hope that it will contribute to ongoing discussions and debates and will be enriched by other methods of assessing the evidence. If we are to engage the people responsible for policies, programmes, and resource allocation in order to give young people the attention that they warrant and to accelerate action for achieving the global goals, it will be necessary to make a compelling case for action, be clear about what needs to be done (based on the evidence) and demonstrate that what needs to be done is doable on a
reasonable scale in a reasonably sustainable way..."

Click here to access a related peer-reviewed summary on the Health e Communication website, and to participate in peer review.

Click here to access the full report in PDF format, as well as other materials such as abstracts in Arabic, Chinese, French, Russian, and Spanish.

Source

Youth InfoNet No. 28, December 4 2006; and CAH website.