Development action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Assessing Effectiveness and Scalability of Approaches to Increase Use of Modern Methods for Child Spacing by Muslim Couples in Nomadic and Semi-nomadic Communities in Wajir and Mandera Counties, Kenya

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Abstract for Preformed Panel Presentation from the 2022 International SBCC Summit in Morocco:

"Women from isolated nomadic communities in Kenya are in need of child spacing to reduce maternal and child mortality, and the Wajir and Mandera counties have the highest total fertility rates, the lowest modern contraceptive prevalence rates, and the highest maternal mortality rates in Kenya. A social norms study identified strong and obligatory norms concerning early marriage of girls, child bearing, close spacing of pregnancies, and expectations for couples to have many children. Despite being accommodative of child spacing, Islamic faith was often cited as a reason for non-use or disapproval of modern methods for child spacing. The Nomadic Health Project Social and Behavior Change implementation communicated key health concepts from a Islamic perspective through religious leaders and community health volunteers. Training religious leaders as family planning champions was facilitated by a respected Muslim cleric and scholar and religious leaders engaged their community through Friday sermons, male barazas and roundtable discussions with Duksi teachers. Male engagement was ramped up through various forums including Friday prayers. Audio sermons and radio dramas were offered using portable solar powered radios and memory cards. An endline assessment found a strong preference for group-based channels such as Friday Sermons as well as peer channels including community health volunteer-led dialogue sessions, young mother-to-mother, mothers in-law dialogues, and male forums. Strengthening couple communication and community support regarding child spacing through community forums and testimonials appears to be more effective than individual sessions. The involvement of both religious leaders and community health volunteers gives stronger results-especially through building family planning content through Islamic texts."

Source

Approved abstract for the 2022 SBCC Summit in Marrakech, Morocco. From SBCC Summit documentation. Image credit: Save the Children